Product Design
Keyko Velazquez

I'm Keyko, I elevate products through human-centered design and purposeful storytelling. I fight for the user, always.

Beauty Industry Group

10 Brands.
1 System.
8 Sites.

Led UX across a portfolio of 10 hair extension brands. Built a unified design system from the ground up, established a company-wide research program, and launched 8 brand websites — more than doubling team production speed.

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Beauty Industry Group — 10 Brands, 1 System, 8 Sites
Unicity International

Distributor
Enrollment
Redesign

Redesigned an enrollment flow that was actively working against its own users — irrelevant steps, no mobile support, high drop-off. Reduced abandonment by 46% within one quarter of launch.

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Unicity — Distributor Enrollment Redesign
ProLook Sports · NDA

Uniform
Customizer

Reps were losing sales to competitors while waiting days for design revisions. Led UX on a real-time 3D uniform customizer — giving reps the ability to close deals in the room, on the first visit with the coach.

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ProLook Sports — Uniform Customizer

I'd love to build something great with you.

Open to new opportunities — UX Design Lead, Senior Product Designer, and the right team.

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